Welcome to JCS Strategies

Visibility, Discoverability & Publicity for Subject Matter Experts

Robert Kovacik & Stephanie Elam (Anchors, NBCLA) 

Get Noticed by Publishers, Booking Producers & Event Planners

Portrait collage of 18 professionals with blue or yellow circular rings, names listed beneath each headshot in two rows.
Select Clients (Medicine/Health, Law, Journalism, Entrepreneurship, Politics, Academics, Performing & Literary Arts, Coaching & Consulting

Serving Journalists, Authors, Speakers & Media Contributors

Gallery of 18 circular headshots with alternating blue and gold rings, each labeled with a name below: Charlotte Ross, Richard Ellis, Jack Hanna, Alison Eastwood, Eden Sassoon, Dee Ocleppo Hilfiger, Thane Maynard, Linda Thompson, Ken Wahl, Eric Roberts, Kelly LeBrock, Brig General John Mitchel, Reham Khan, Dr. Russell Barkley, Dr. Nadine Macasulo, Dr. Michael Hutchins, Dan Ashe, John Ferriter
Select Guest Interviews (Click On Image For More)

Click here to learn more about knowledge panels.

 

We help brands and market artists, athletes, on-air media personalities, and intellectual talent through increasing discoverability, visibility, and publicity.

Our clients include journalists, authors, speakers, academics, change and thought experts (thought leaders and thought partners), and public officials.  

We position emerging and established public figures for agency representation and on-air opportunities in broadcast radio, television, and high-profile podcasting.  We focus on enhancing and curating our clients’ online presence and offline reputations.

Barbara Moore, model and actress featured by JCS Strategies
Barbara Moore (Model/Actress)

More About Us

We’re a boutique strategy and technical consultancy firm dedicated to showcasing the expertise of credentialed and media-trained professionals.

We aim to establish authority, elevate notability, and build media CVs for our clients by raising visibility in a hyper-competitive online environment.

We help thought leaders, entrepreneurs, and subject-matter experts become go-to media commentators and build the resumes of seasoned TV and radio personalities, podcasters, journalists, and performing artists.

"The power of visibility cannot be underestimated."

What We Do

We increase our clients’ notability in a competitive marketplace, turning exposure into more career opportunities and more revenue.

Why We Do It

  • To recognize our clients’ expertise and authority, we build distinctive and compelling digital footprints that reflect their credentials and experience.

  • We optimize interest and exposure, highlighting our clients’ attributes and assets for stakeholders, including media outlets, customers, and colleagues. This is the best way to secure a competitive edge.

How We Do It

  • We develop, curate, and synergize online and offline reputations through branding, marketing, and publicity services.

  • Our work is tailored to media-trained and experienced subject experts, personalities, and entertainment professionals, including performing artists.

Doug Ferony, musician and actor featured by JCS Strategies
Doug Ferony (Musician/Actor)
Alison Mitzner, MD, physician and former actress featured by JCS Strategies
Alison Mitzner, MD (Physician/Former Actress)

"I know that one's visibility is very high on television, even with an unsuccessful show!"

Online and offline visibility strategy for subject matter experts

Online & Offline Strategy

We optimize our clients' digital brand marketing and PR reach by integrating owned media (business and eponymous websites and socials), earned media (press), and paid media (advertisements) with offline activities and career development opportunities.  

Online reputation development and management for public-facing experts

Reputation Development & Management

We distinguish our clients in a crowded digital marketplace by reshaping, refining, and realigning owned media to cultivate a distinctive and consistent voice and message across the web.
Tactical and technical support for reputation development and publicity

Tactical & Technical Support

 Our professional writers and marketers have advanced credentials and years of experience in the digital arts and sciences. They execute the tactical aspects of reputation development and management and provide technical support.

 

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